When it comes to successful inbound marketing and location-based SEO strategies, one of the best tools available to local business owners is Google My Business (GMB). Getting on GMB will help business owners improve their odds of getting on the Local 3-Pack and drive...
SEO is one of the most widely recognized forms of online marketing that keeps evolving at the speed of light. Because SEO is always evolving, techniques that worked for you six months ago may now be entirely out of date. And, if you fail to reconfigure your strategies...
Domain Authority (DA) is a ranking metric developed by Moz, a Seattle-based software service (SaaS) company, that predicts how well a site will rank online. DA is measured on a scale of 1 to 100 — the closer you are to 100, the better your odds of ranking in search...
The second decade of the New Millennium is just over, and if your small business still doesn’t have a website, it’s probably because you’ve either been quoted scandalous prices, are intimidated by technology, don’t understand how it can support your business, or a...